

 |
 |
 |
 |

- Tackles important issues in today's financial market in a highly conversational and entertaining manner that will appeal to most students, with relatively short, "punchy" paragraphs that entice readers to go on.
- Provides clear explanations of the CAPM and the APT. (Chapter 2)
- Discusses risk and expected return factor models. (Chapter 3)
- Analyzes the characteristics of individual stocks that are associated with high returns. (Chapter 7)
- Predicts international stock returns. (Chapter 8)
- Considers why cheap, profitable, and low risk stocks tend to produce high returns. (Chapter 10 & 11)
- Helps students learn how to measure the payoffs to stock characteristics (factors).
- Looks into such areas as the payoffs to risk liquidity, profitability, and a stock's performance in past periods.
- Takes readers into the land of "Super Stocks" - companies in a portfolio that are, on average, big, liquid, and wellknown.
|
Features | Table of Contents | Supplements | Top |
 |
 |
 |
|